A few months ago I attended a writers conference in San Francisco. Prior to my leaving, I did some research on how to prepare. With workshops and speakers scheduled from early morning to well into the night, I figured a little planning would go a long way . . .
Most of the advice was commonsensical: prepare a schedule so that you know exactly where to go when; be friendly and open to meeting new people; wear comfortable shoes. But then I stumbled over one suggestion that made me sit up and take notice. It said, “Stand out. Agents and editors will be meeting hundreds of writers over the course of a few days, so make yourself memorable – put on a flowery hat or wear a bright purple jacket or carry a statement bag . . .”
Wow, what great advice! Every woman there would be in a uniform of black pants and white blouse or some variation on that look. What could I do to make my outfit special? Hat? No. Crazy color jacket? Don’t think so. Statement bag? Absolutely! The next day I ran to TJ Maxx and purchased a leather tote in candy-apple red. I imagined people admiring my chic accessory and later recalling my stylish fashion statement.
“I was the one carrying the bright red bag, remember?” I would say.
As soon as I got to the hotel, I unpacked my suitcase, freshened up, and transferred my materials into the new red tote. With my “statement piece” slung over my shoulder, I headed downstairs for the opening session. As I got off the elevator, somebody tapped my shoulder and asked if I knew where the ballroom was. I turned, and to my surprise, there was a woman with a tote bag almost identical to mine. I laughed and said, “Follow me. And by the way, great bag!”
Imagine that, two of us walking into the room looking like we’d just gone shopping together. I found an open chair, sat down, and put my bag in front of my feet . . . right next to another red tote. What was going on here? I glanced around. Three more women carrying red bags (one was a beautiful raspberry color, even prettier than mine!) entered the room. There were so many red bags it looked like a red-bag-convention! I thought about tagging mine so I wouldn’t pick up somebody else’s by mistake. So much for a statement piece when everyone else was making the same statement.
I crossed my arms, sat back, and focused on the welcome presentation. I forgot all about my disappointing red bag and absorbed every drop of wisdom the speaker had to offer. During the Q and A, I raised my hand. The speaker pointed to me, and I began my question. But then she said: “No, no back there. The one in the flowered hat.”